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When the only constant is change, twists and turns are inevitable.

And sometimes heartbreaking. And always destabilizing.

While smart managers look for answers,

shrewd leaders ask new questions.

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BUSINESS UNUSUAL™ is about movement.

Shifting from reaction to action.

Studying all the cracks, edges, and corners with fresh eyes and ears.

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REV empowers leadership teams to explore and expand their sphere of influence with confidence, style, and grace.

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If markets are full of people,

and people are full of emotions,

then markets are inherently emotional.


REV takes a wide-angle view of the moment, the market, and the complicated human beings who drive them to transform insights into opportunities and solutions.

All sooner rather than later.

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REV is a catalyst and partner for adventurous leadership teams. 

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Collaborations unfold in various shapes and sizes:


strategy, brand, and business development roadmapping 


executive workshops and retreats


interim project and team management


podcasts, digital salons, and virtual mentoring NEW


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REV's founder is a seasoned fire-jumper with over 20 years of experience off-roading with some of the most inventive, audacious, and captivating brands in the world.

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